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OrganizationCheryl Lynn Hermann
TypeFull Time
Application DeadlineSeptember 30, 2016
College Degree Required?Yes


General Position Summary
Oversees and manages the organizations’ fundraising strategy, development and execution. The Vice President of Development role requires an individual who is a strong leader, understands and is passionate about the mission and vision of the organization, exemplifies PWNA Core Values, and can articulate PWNA’s mission to donors and prospects in a way that both educates and compels them to give. The successful candidate will have experience meeting 8 figure annual fundraising goals utilizing multiple fundraising channels.

Position Specific Competencies

  • Strategy
    Reports directly to the President/CEO, but also works with the SVP and Chief Financial Officer, VP of Programs and Board of Directors to develop strategies in fundraising channels to include but not limited to: direct mail, internet, email, workplace giving, telemarketing, planned giving and mid-level giving. Develops and implements a fundraising plan for each channel to achieve short-term and long-term goals. Develops annual fundraising budgets. Identifies, cultivates, solicits and expands the number of individual annual, mid-level, and planned giving prospects and donors. Provides analysis and reporting on the overall performance of fundraising against goals and strategic plan. Stays apprised of advancements and changes pertinent to fundraising and development profession. Directs and leads adaptations to current strategies and practices in accordance with these changes and as necessary. Provides vision and direction to build and manage a full-scale development program. The Vice President of Development will also be involved in strategic planning process and other strategic decisions for the entire organization.
  • Revenue Development
    Building on a strong experience base and creative intellect, design and pursue growth
    strategies for existing fundraising channels. As part of senior leadership team, identify
    new opportunities to expand organizational funding from charitable or earned sources
    and design, plan and lead successful new fundraising channel initiatives based on wellcrafted
  • Branding and Marketing
    Builds upon a branding strategy that supports all fundraising and program efforts.
    Understands, communicates and enforces the organization’s values, policies, guidelines
    and practices. Maintains and updates organizational brand standards and communicates
    and enforces execution of the brand. Partners with public relations efforts to ensure brand
    representation and adherence across in-house advertising, graphic design, social media,
    direct mail, website and in communications such as the annual report and other mediums.
  • Supplier Management
    Directs procurement of all necessary outside resources for the execution and support of
    organization’s fundraising efforts including outside print and mail shop suppliers, donation
    processing vendors, internet email and website providers, database providers, and
    telemarketing technology vendors. Ensures adherence to organizational policies and
    procedures as well as the timely review of supplier needs and pricing through formal RFI
    and RFP practices. Manages the design and implementation of the Eprisa donor
    management platform, and successful completion of the system migration activities.
    Collaborates with IT Department and outside experts to ensure seamless management
    and implementation of all Fundraising applications and telephony technologies as critical
    components of the organization’s capacity to raise funds.
  • Donor Relations and Cultivation
    Creates, implements, manages and assesses a comprehensive donor relations plan to
    support organization’s fundraising efforts including responding to donor concerns and/or
    requests, gift acknowledgements, program information and stewardship. Fosters a
    positive, ongoing relationship with donors and ensures a long-term relationship is forged
    by maintaining contact and proactively educating donors on outcomes and results of
    PWNA’s efforts. Designs and implements growth and retention strategies with existing
    donors and opportunities to forge new donor relationships. Oversees development of
    and manages donor and fundraising events.
  • Leadership and Team Development
    Serves as a key leadership team member and active participant in making strategic
    decisions regarding PWNA’s revenue development strategy. Manages and nurtures the
    Development staff, including hiring, training, and evaluating performance. Contributes to
    continued growth of organization through team development, participation in senior
    leadership team discussions and Board of Directors decisions. Participates in Board
    meetings, and serves as staff resource for the Board’s Fundraising & Public Relations


  • 25%


Skills Required

Education and Experience

  • Bachelor’s degree
  • At least 10 years fundraising and development experience in progressively
    responsible leadership positions with at least 5 years in a senior leadership role
    overseeing operational and performance outcomes
  • Verified track record of meeting or exceeding measurable fundraising goals in a
    medium to large, fast-paced nonprofit environment
  • Strong background managing all aspects of fundraising including high net worth
    individuals, foundation and corporate relations, direct mail and telemarketing
  • Experience creating budgets and forecasting revenue
  • Experience in the use of social media and social networking (i.e. Facebook,
    Twitter, LinkedIn) and technology (i.e. website) to communicate with donors,
    generate revenue, educate the public and broadcast mission
  • Proficiency with fundraising applications using available data to perform
    comprehensive donor data analysis and reporting
  • Strong understanding of data utilization and management, as well as the effective
    use of fundraising technology and data for strategic operations and decisionmaking
  • Experience supervising and managing a diverse and geographically distributed
    team with demonstrated ability to work collaboratively, delegate responsibility, and
    inspire, engage and motivate staff.



  • Highly creative and entrepreneurial individual who is a strategic thinker and a
    strong fundraiser with a passion for connecting people with a mission and its
  • Excellent written and oral communication skills with the ability to engage and
    inspire a wide range of audiences
  • Is flexible and provides creative approaches to challenges and opportunities
  • Skills in managing and supervising a multi-channel development team with a focus
    on professional development
  • Demonstrated understanding of issues and operational characteristics of
    departments in a complex Development division and how they collaborate to
    create a fundraising pipeline.
  • A high standard of professional and ethical conduct, integrity, and accountability.

Preferred Qualifications

  • Experience working with Native Americans or in Indian Country
  • Significant knowledge of “cutting edge” best practices in charitable fundraising
  • At least 5 years of experience at the executive level in Development
  • Experience developing or working with a planned giving program