Maximizing Donor Retention – Insights from an Online Giving Study

What if your nonprofit could retain just 10% more than the industry average of recurring givers? Not only would this help you raise more funds and meet your fundraising goals, but it’s possible to do simply by focusing on online giving tools and best practices. 

In this session, we’ll share lessons learned from our online giving study. We donated $25 to 300 organizations across the U.S. and tracked the giving experience and the thank you results. We’ll share actionable tips to improve your donation experience, landing page, receipting email, thank you process, and follow up activities. Spend less time worrying about your budget and more time on your mission!

If you require any accessibility accommodations, such as language interpreters, please contact

Topic Philanthropy
When May 7, 2024 10:00 am - May 7, 2024 12:00 pm
Where Online via Zoom
Trainer James Goalder, Partnership Manager at Bloomerang
Member Fee $50.00
Non-Member Fee $85.00

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